The news this weekend concerned Starbucks, America’s favorite coffee shop over the last decade, the darling of investors, the standard of every startup business. They’re closing a hundred shops across the country due to declining sales.
An industry expert analyzed the problem as Starbucks’ forgetting their main line of business. He said, “You enter the store for a cup of coffee and you have to walk through the display of music CDs and then negotiate the displays of food. Eventually you get to the counter.” Meanwhile, he pointed out, the coffee shop down the street run by some locals does nothing but what Starbucks started out doing and which made them successful. Their following the model which Starbucks established is making the competition successful.
Year ago, I read where someone saw this sign in a store window in Dothan, Alabama: “Going out of business because we forgot what we were in business for.”
It’s a common problem of churches too.
Even though Paul used the expression as his goal for himself, your church cannot be “all things to all people,” no matter how hard it tries. And as its leader, neither can you.
You and your church would do well to analyze the community where the Father has assigned you, along with the special gifts and calling of yourself and your leaders, and out of that come up with the special focus of your ministry and your church.
I sat across the table from a group of senior adults at a local church which was declining in numbers, causing them a great deal of concern. My opinion is that the causes for this were many and their downturn was decades in the making. They wanted my advice and I gave it to them.
I don’t think they cared for it.